Education
Digital Marketing - Nova Scotia Community College
September 2023 - June 2024
Marketing I - MKTG 1010
Fundamentals of Digital Marketing - MKTG 2500
Search Engine Optimization - MKTG 5030
Content Marketing - MKTG 5010
Social Media Marketing - MKTG 5020
Email Marketing - MKTG 5050
Search Engine Marketing - MKTG 5040
Digital Marketing Analytics - MKTG 5060
Digital Marketing Strategy - MKTG 5070
Dalhousie University - Halifax, NS
September 2018 - June 2023
Bachelor of Arts, major in French and a minor in English
This experience gave me strong communication skills in both French and English. I greatly enjoy writing and am comfortable creating content for various platforms.
Additional Certifications
How to Outrank Your Competition in Local SEO
How to Research and Write Using Generative AI Tools
How to Outrank Your Competition in Local SEO
This SEMRush Certification highlighted specific strategies that help businesses rank higher in Local SEO.
Generative AI for Digital Marketers
How to Research and Write Using Generative AI Tools
How to Outrank Your Competition in Local SEO
A course offered through the LinkedIn Learning platform which is designed to prepare Digital Marketers to use artificial intelligence tools to optimize their work.
How to Research and Write Using Generative AI Tools
How to Research and Write Using Generative AI Tools
How to Research and Write Using Generative AI Tools
This course hosted by LinkedIn Learning went into detail about how to effectively use AI to create content. I am now able to create high-quality outputs using artificial intelligence.
Hubspot Email Marketing Certification
Hootsuite Social Media Marketing Certification
How to Research and Write Using Generative AI Tools
A course created by Hubspot that outlines all elements of a successful email marketing campaign. This course includes best practices for email design, legal requirements, how to analyze metrics, and more.
Hootsuite Social Media Marketing Certification
Hootsuite Social Media Marketing Certification
Hootsuite Social Media Marketing Certification
A social media marketing certification awarded by Hootsuite that highlights best practices for each social media platform.
Hootsuite Platform Certification
Hootsuite Social Media Marketing Certification
Hootsuite Social Media Marketing Certification
This Platform Certification awarded by Hootsuite provided an overview of how to efficiently use Hootsuite in your social media strategy.
How to Optimize for Mobile: The CRAFT of Mobile SEO
How to Optimize for Mobile: The CRAFT of Mobile SEO
How to Optimize for Mobile: The CRAFT of Mobile SEO
This course from Semrush highlights the best methods to ensure content and websites are optimized for mobile devices.
Digital Marketing: Hands-on Experience
How to Optimize for Mobile: The CRAFT of Mobile SEO
How to Optimize for Mobile: The CRAFT of Mobile SEO
This Digital Marketing course from Semrush course included modules for SEO, analytics, social media, and content marketing.
Google Certifications
Google Ads Search
Google Ads Measurement
Google Ads Measurement
This Google Ads course focuses on creating and optimizing Google Search Campaigns to achieve specific goals for your business.
Google Ads Measurement
Google Ads Measurement
Google Ads Measurement
The course focused on building skills in ad optimization and monitoring. After having completed this certification, I feel confident using Google's tools to enhance the performance of marketing campaigns.
Google Ads Display
Google Ads Measurement
Google Ads Video Certification
After having completing this course, I am now confident in my ability to run display ads through the Google platform and achieve specific marketing goals that matter most to clients.
Google Ads Video Certification
Google Ads Video Certification
Google Ads Video Certification
This course from Google Ads covered how to optimize video ads and navigate the platform.
Google Analytics
Google Ads Video Certification
Google Analytics
Certificate awarded by Google that shows that I am familiar with the GA4 platform and using it to evaluate the success of my campaigns.